Did you hear about the crazy long lines at Google’s Mobile World Congress booth? The buzz was about, in part, their custom water bottle promotion.
The booth WAS pretty sweet. From smoothies to high-fives, robotic sketch artists to topiaries…it was full of mega-fun stuff. But Android’s custom water bottle promotion was a big deal at the show. Visitors could create a print and have it painted onto one of 5000 water bottles. Everyone wanted one!
But, what if you’re not Google? What if you want to make a big splash with your custom water bottle promotion, but don’t have unlimited funds? How do you create a buzz at your next trade show? Here are 5 things for you to consider: Continue reading